How much is too much?

Effective communication is an obstacle all organizations face. To be successful, organizations have to communicate clearly and often with their employees, customers, and the surrounding community. How can an organization know how much communication it is sending and if that communication is being understood the way it’s intended to? How does the organization know if it is utilizing the most effective communication methods and tools?

To accelerate your communication, it’s a good idea to audit your organization’s communication on a regular cadence, such as once or twice per year. If longer than a year has passed, it’s likely new advances in technology have been made. Answer the following questions to audit the communication in your organization. This information can then be used to identify areas for improvement.