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Intentional Communication Starts with Why

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Dr. JoAnn Sternke returns from episode #35 Pursue Performance Excellence, to reveal the most common questions she is hearing from our education partners and share her expertise and experience around how to effectively communicate during difficult times. JoAnn explains in situations like we are currently facing, no one has all of the answers. Leaders can be most impactful by focusing on what needs to be communicated most and be very intentional about that. She also shares a message from the perspective of a former Superintendent to the community, and her key words for leaders in all organizations right now.

This episode addresses questions, such as:

  • How does using Key Words at Key Times help during a crisis?

  • What message can we send as Superintendents to communities at this time?

  • Why is it so important to focus on finding a hero right now?

Let People Know You Care

“We get so busy that we think, ‘all I need to do is tell people the what right now,’ and we have to take a step back and think about the why.”

– JoAnn Sternke

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