Attract Top Talent
Active V. Passive Job Seekers
Active job seekers are the people actively looking for new opportunities and turning in applications.
Passive job seekers comprise 75% of the workforce. These individuals are employed and not necessarily looking for work. This doesn’t mean they aren’t open to new opportunities, but they are generally not viewing job postings or applying for positions.
Because the majority of the workforce isn’t actively seeking employment, organizations should consider developing a strategy for recruiting passive candidates. When recruiting passive candidates you can carefully select individuals who are a great fit for your organization. Passive candidates are typically found on LinkedIn, through professional networks, and personal referrals. Remember these candidates aren’t actively looking to change jobs, they are content. When approaching this group, consider what your organization has to offer and how you can personalize your approach to persuade your desired candidate to apply.

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